Kafukufuku wa mu 2023 akuwonetsa kuti chiŵerengero chapakati cha kutayika kwa zinthu zomwe zili m'sitolo ku North America ndi 1.6%, zomwe kuwonongeka kwa mkati ndi kunja kwa nyumba kumachititsa 65%. Ogulitsa anadabwa ndipo anachitapo kanthu mwamphamvu. Gawo limodzi mwa magawo anayi a ogulitsa anati masitolo atseka ndipo gawo limodzi mwa magawo atatu a ogulitsawo anali kusintha kuti achepetse zinthu zomwe zili m'sitolo kuti apewe umbanda.
Zotsatira za katundu wobedwa pa kampani zimaposa mtengo wake
Zinthu zikabedwa, zingakhudzenso makasitomala ndi ogulitsa. Ogula amafuna kugula zinthu m'masitolo mwachangu komanso mwanzeru. Kuba zinthu kumaika zinthu pamtengo uliwonse pachiwopsezo, zomwe zimakakamiza masitolo kutseka osati zinthu zapamwamba zokha kumbuyo kwa chitetezo, komanso zinthu zotsika mtengo. Makasitomala ayenera kupempha ogwira ntchito m'masitolo kuti atsegule zinthuzi akamagula, ngakhale zinthu zotsika mtengo. Izi zichepetsa kwambiri nthawi yogula kwa ogula. Ogula angasankhe kugula kwina nthawi ina akagula.
Izi, pamodzi ndi kuwonjezeka kwa chiwawa m'masitolo, zawonjezera kusowa kwa antchito omwe ali kutsogolo. Ku North America kokha, makampaniwa akukumana ndi kutaya ndalama zoposa $100 biliyoni.
Kufunafuna mayankho
Ogulitsa akugwiritsa ntchito ukadaulo wosiyanasiyana kuti achepetse kuwonongeka, kuphatikizapo njira zodzitetezera ndi kuzindikira. Njira yodziwika bwino yopewera kutayika m'sitolo ikuphatikizapo makina owunikira zinthu zamagetsi (EAS) ndi zikwama zowonetsera zotsekeka pamodzi ndi ma alamu ndi CCTV. Ogulitsa ena akuyika ndalama muukadaulo watsopano wogwiritsa ntchito luntha lochita kupanga komanso kuphunzira makina kuti athetse akuba. Koma bwanji ngati pali yankho lomwe lili pafupi nafe, koma silikugwiritsidwa ntchito mokwanira?
Akatswiri oletsa kutayika amalimbikitsa ukadaulo
Dr Read Hayes, katswiri pamakampani ogulitsa zigawenga, akunena momveka bwino za kusagwiritsidwa ntchito bwino kwa ukadaulo wodziwika bwino pantchito yopewa kutayika. Monga woyambitsa komanso mtsogoleri wa Loss Prevention Research Council (LPRC), wakhala patsogolo pa kafukufuku wa zigawenga zamalonda ndipo walandira thandizo kuchokera ku makampani akuluakulu monga Walmart, Target ndi Home Depot. Kafukufuku wochuluka wa LPRC ndi ma laboratories apamwamba akuwonetsa kuthekera kosintha kwa ukadaulo, makamaka machitidwe ozikidwa pa RFID, kuthana ndi mavuto okhudzana ndi kuwonongeka kwa katundu, chinyengo ndi chiwawa.
Kodi RFID isintha zinthu?
Posachedwapa, Home Depot yapeza ndikuyimba mlandu gulu la anthu obera omwe akuti adaba katundu wa $1.4 miliyoni m'sitolo. Nthawi yomweyo, mdani wawo Lowe adalengeza kuti aphatikiza Project Unlock mu njira yawo yamtsogolo pogwiritsa ntchito ukadaulo wozikidwa pa RFID. Zifukwa zake ndizofunikira kufufuza.
Mphamvu za RFID zimasintha zinthu. Zimathandiza ogulitsa kuzindikira:
- Zambiri mwatsatanetsatane pa chinthu chilichonse chotayika
- Momwe chinthu chilichonse chinatayikira
- Nthawi yomwe chinthu chilichonse chinatayika
- Ndani akuba (ndi omwe angakhale othandizana nawo)
- Dziwani njira zakale zowonongera
Kuphatikiza apo, imapereka chidziwitso cha nthawi yeniyeni, kuchenjeza ogulitsa ngati zinthu zikusowa m'sitolo. Monga njira yothandiza, Macy's ikuphatikiza kuyang'anira makanema ndi RFID kuti ifulumizitse kuthetsa umbanda ndikukweza ubwino wa umboni kwa apolisi.
N’chifukwa chiyani RFID si yongoyang’anira zinthu zokha?
Ngakhale ogulitsa ambiri mu mafashoni, zida zapakhomo ndi zosamalira zaumwini akugwiritsa ntchitoUkadaulo wa RFIDPa kayendetsedwe ka zinthu (ndipo zikugwira ntchito bwino mu ntchito za omnichannel), kuthekera kwake kopewera kutayika sikunagwiritsidwe ntchitobe. Mfundo yakuti katundu ali kale ndi RFID imapereka chifukwa chomveka chowonjezera kugwiritsa ntchito kwawo popewa kuba.
Komabe, kusamvetsetsana kwakale kukupitirirabe. Kodi RFID ndi njira yothetsera mavuto m'malo ogulitsira monga zamagetsi, kukonza nyumba, kugulitsa chakudya, ndi zina zotero? Zatsopano mu ma tag ndi mayankho a RFID tsopano zimapatsa ogulitsa m'mafakitale osiyanasiyana zida zoyendetsera zinthu ndi njira zopewera kutayika kwa zinthu zawo zonse. Ogulitsa amathanso kugwiritsa ntchito ukadaulowu mwanzeru pazinthu zodziwika bwino zomwe zili pachiwopsezo chachikulu. Bungwe la National Retail Federation latulutsa chidule cha zinthu zomwe ORC nthawi zambiri imayang'ana. Mwachitsanzo, m'masitolo ambiri izi zimaphatikizapo zida za kukhitchini ndi matewera, ndipo m'gawo la chakudya izi zimaphatikizapo zakumwa zoledzeretsa, nsomba zozizira ndi nyama yatsopano. Mtundu uliwonse wa chinthu umakumana ndi zovuta zapadera zolembera, monga zipangizo zapansi panthaka, kutentha kwambiri komanso kutsatira malamulo a chakudya, zomwe zimafunikira mayankho ozikidwa pa RFID.
Unikani njira yanu ya RFID
Akatswiri oletsa kutayika ayenera kutamandidwa chifukwa cha ntchito yomwe amachita m'mikhalidwe yovuta kwambiri, koma tsopano ndi nthawi yoti atsogoleri ogulitsa ayang'anenso njira zawo. Ngati bungwe lanu likugwiritsa ntchito kale RFID muzinthu zomwe muli nazo, muyenera kufufuza momwe ingathandizire kupewa kutayika. Monga momwe Dr. Hayes akunenera, anthu ambiri akhoza kunyalanyaza luso lawo lomwe silikugwira ntchito pakadali pano.
Kuthetsa kutayika kudzera mu kupewa kutayika ndi vuto lalikulu, ndipo ngakhale RFID ndi gawo lofunika kwambiri, ndi gawo limodzi lokha la nkhani yayikulu. Ngati mukufuna kukhala patsogolo pa momwe mungagwiritsire ntchito RFID kuti mupange malo ogulitsira otetezeka komanso opindulitsa kwambiri, dinani pulogalamu yaying'ono pansipa kuti mudziwe za milandu yopambana ya RFID.
Ma tag a RFID a zinthu amapereka mawonekedwe owoneka bwino a zinthu zomwe zili muzinthu
RFID imagwira ntchito yabwino kwambiri potsata zinthu zonse mu unyolo wogulitsa. Mabizinesi amatha kugwiritsa ntchito ukadaulowu kuti azitha kuyang'anira ndikutsata chilichonse chomwe chili mu katundu wawo, kuyambira kochokera mpaka komwe akupita. Pogwira ntchito ndi opanga, ogulitsa amathanso kugwiritsa ntchito masensa a RFID kulemba mtengo, zambiri zabwino, tsatanetsatane wa zotumizira ndi komwe akufuna kupita pazinthu zinazake. Ma tag a RFID amatha kupatsa mabizinesi zisankho zamabizinesi zodziwikiratu, kusanthula zomwe akufuna komanso kupewa kuchepa kwa zinthu pagawo lililonse la unyolo wogulitsa kutengera deta yomwe yasonkhanitsidwa.
Pa nthawi yotsata zinthu zomwe zili m'sitolo, mabizinesi amatha kudziwa komwe katundu ali, kuchuluka kwa zinthu zomwe zilipo, komanso nthawi yomwe zingatenge kuti zinthu zomwe zatayika zilowe m'malo mwake. Zonsezi ndizotheka chifukwa cha RFID yowunikira zambiri zonse. Ubwino wina ndi wakuti antchito akadziwa kuti chinthu chilichonse chikutsatiridwa, kuba kwa antchito sikungachitike kawirikawiri. Kugwiritsa ntchito RFID popewa kuba m'masitolo kungawonjezere udindo wa antchito komanso kuthandiza kukonza njira zogawa katundu.
Nthawi yotumizira: Januwale-16-2024









