Ku sitolo ya Uniqlo's Fifth Avenue ku New York, ogula amangoika zinthu m'mabokosi m'malo ogulitsira zinthu kuti apite. Mosiyana ndi njira yodzipezera ndalama m'masitolo ambiri, makasitomala ogulitsa zovala wamba safunika kusanthula zinthu payokha kapena kuyang'ana mitengo pazenera - amangoyika zinthu m'mabokosi awo ndikulipira.
Chipangizo chogulira chokha cha m'badwo wotsatira ichi chimayendetsedwa ndiWowerenga RFIDmkati mwa kaundula wa ndalama. Owerenga amatha kuwerenga okha ma chips obisika a RFID omwe ali mu ma tag amitengo, malinga ndi malipoti, omwe ndi njira ya Takahiro Tambara, mkulu wazidziwitso wa Fast Retailing Co., wogulitsa zovala wamkulu ku Asia. Fast Retailing Co. ndi kampani yayikulu ya Uniqlo yomwe ili ku Japan. Zaka zingapo zapitazo, Tambala adaganiza zosintha momwe makasitomala amagulira m'masitolo enieni, ndipo ngakhale kuti ntchito zambiri zamabizinesi zasamutsira pa intaneti, masitolo enieni akadali pakati pa bizinesi ya kampaniyo.
Makina odzigulira okha ndi omwe ali pakati pa Uniqlo pogwiritsira ntchito RFID kuti akonze unyolo wake wogulira, anatero Tambara. Kuyambira mu 2017, makampani onse a Fast Retailing, kuphatikizapo Theory ndi Helmut Lang, ayamba kuyika ma RFID chips mu mitengo, zomwe zimathandiza ogulitsa kuti azitsatira zinthu kuchokera ku fakitale kupita ku nyumba yosungiramo katundu mpaka mkati mwa sitolo. Kampaniyo inanenanso kuti deta yakhala yofunika kwambiri kuti Uniqlo ikonze kulondola kwa zinthu zomwe zili m'sitolo, kusintha kupanga malinga ndi kufunikira komanso kukonza kuwoneka kwa unyolo wogulira.
A Tambara anatinso: “Tinayambitsa RFID osati chifukwa choti tinkafuna kupanga njira yogulira zinthu zokha, koma chifukwa tinkafuna kupanga njira yogwiritsira ntchito njira yonse yogulira zinthu.”
McKinsey & Co. (McKinsey & Co.) Praveen Adhi, mnzake wamkulu woyang'anira bizinesi yogulitsa ku America, adati mtengo wa ma tag a RFID watsika kuchoka pa masenti 60 zaka zingapo zapitazo kufika pa masenti 4, ndipo zida za owerenga zakwera kwambiri poyerekeza ndi kulondola. Maukadaulo onsewa apita patsogolo, kotero ma RFID chips atsopano, otchipa, zida zowerengera ndi mapulogalamu amalola ogulitsa monga Uniqlo kugwiritsa ntchito ukadaulowu pamtengo wotsika komanso molondola kwambiri.
Uniqlo inanenanso kuti ukadaulo wa RFID wachepetsa kwambiri vuto la kutha kwa malonda, ndipo nthawi yomweyo umathandiza "kuchepetsa mwayi woti makasitomala asathe kugula zinthu chifukwa cha kutha kwa malonda, motero kukulitsa kukhutitsidwa kwa makasitomala." Koma kampaniyo inakana kupereka zambiri zenizeni zokhudza momwe ukadaulowu umakhudzira bizinesi.
Fast Retailing yakhala ikuyesa ukadaulo kuyambira mu 2013 ndipo inayamba kugwiritsa ntchito makina odzigulira okha omwe amagwiritsa ntchito RFID m'masitolo ena mu 2019. Bambo Tambara anakana kuulula ndalama zomwe Fast Retailing inali kugwiritsa ntchito pa ukadaulowu, koma anati Fast Retailing yachulukitsa kawiri ndalama zomwe idayika muukadaulo wazidziwitso kuyambira mu 2016. Mu 2016, Fast Retailing idayambitsa njira yogulitsira zovala za digito, kotero idapanga nsanja yakeyake yamalonda apaintaneti.
Ngakhale kuti njira yodziwika kwambiri yogwiritsira ntchito RFID ndikukonza kayendetsedwe ka zinthu zomwe zili m'sitolo, kugwiritsa ntchito kwake pamakina odzigulira okha kukukulirakulira pamene ogulitsa zovala ambiri akufufuza njira zogwiritsira ntchito ukadaulowu pambuyo poti zinthu zalembedwa. Kwa makampani ambiri ogulitsa zovala, kukhazikitsa RFID "kudzakhala pa mndandanda wa zinthu zomwe zidzachitike mu 2023 kapena 2024," adatero Adhi.
Iye anawonjezera kuti ogulitsa ambiri amadalirabe ma barcode, omwe amafunika kusanthula ndi manja komanso kunyamula deta yochepa. Koma ubwino wapadera wa njira yolipirira yochokera ku RFID monga ya Uniqlo ndikuti ndi yachangu komanso yolondola kuposa makina odzilipirira okha ochokera ku barcode. Ndipo Fast Retailing ndi imodzi mwa ogulitsa zovala ochepa omwe akhazikitsa njira yolipirira okha ya RFID pamlingo waukulu mpaka pano, zomwe zikuwonetsanso mavuto omwe ogulitsa ayenera kuthana nawo asanayambitse RFID pamlingo waukulu - nthawi yayitali yotumizira. Uniqlo idavumbulutsa kuti masitolo onse 47 ku United States ndi masitolo 16 ku Canada ndi masitolo 14 mwa 25 akuluakulu amatha kugwiritsa ntchito makina osungira ndalama a Uniqlo.
Fast Retailing inati kuyambira pomwe makina ogulitsa adayambitsidwa, nthawi yodikira makasitomala akamalipira yachepa ndi 50%. Kampaniyo yaphatikiza kale ma RFID reader ndi ma antenna mu dongosolo lake logulitsira, ndipo ikunena kuti zinthu sizitsatiridwanso mutagula.
Komabe, ogula ambiri akukayikirabe kugwiritsa ntchito makina odzigulira okha chifukwa amakwiya ndi zinthu zovuta kuzisanthula ndi mavuto ena ndi makina odzigulira okha. 36 peresenti ya ogula omwe adafunsidwa ndi kampani yaukadaulo ya Raydiant mu 2021 adati adawonjezera kwambiri kugwiritsa ntchito kwawo makina odzigulira okha, pomwe 67 peresenti adati adakumana ndi vuto linalake pamakina. Chifukwa chake ogulitsa ngati Uniqlo akuyembekeza kuchepetsa nkhawa za ogula popereka ukadaulo wabwino.
Posachedwapa, ChatGPT yakopa chidwi cha dziko lonse lapansi, koma pali ntchito yambiri yomwe ingachitike ndi ukadaulo wosavuta monga RFID. Sucharita Kodali, wachiwiri kwa purezidenti komanso katswiri wofufuza zamakampani ogulitsa ku Forrester Research Inc., adati RFID ndi ukadaulo wothandiza kwambiri wotsatira zinthu womwe ulipo masiku ano, ngati si ukadaulo wapamwamba kwambiri. Masomphenya a makompyuta, monga luntha lochita kupanga lomwe lingathe kusanthula zithunzi, pakadali pano ndi okwera mtengo kwambiri kuti ligwiritsidwe ntchito kwambiri podziwerengera nokha komanso kuyang'anira zinthu.
Otsutsana ndi Uniqlo, monga Inditex, kampani yoyambitsa kampani ya Zara, akhala akuyika ma RFID tag pa katundu wawo kuyambira mu 2014 ndipo akhala akuyesera ukadaulowu kuti azitha kudzigulira okha. Wogulitsa zinthu zamasewera ku France, Decathlon, adati adayamba kuyika RFID pamakina ambiri odzigulira okha mu 2014.
Nthawi yotumizira: Juni-16-2023
